What is a Blog?
A blog is an abbreviation for “Web log” and it came to existence as a way to log daily activities or a personal journal. Although blogs continue to be used in this way, they have grown to be more than just a personal journal. Blogs provide content management systems that allow personal or business articles to be written in an easy to write format and appear in sequence. Due to its simple format as well as the fact that most blogs contain loads of information that is updated frequently, they have come be a favorite of search engines, particularly Google.
Why Should You Blog?
There are many reasons why you should blog. I have listed some of the more obvious reasons below:
- It is easy to blog
- Blogs can generates traffic
- Regular and loyal readers
- Blogs can be used to brand you or your product(s)
- You can make money with your blog.
It is Easy to Blog
Not too long ago, you would have to learn all sort of web languages such as HTML, Java and ASP just to be able to put-up a half ass website that no one would look at other than yourself, if you had nothing better to do. With the invention of blog platforms, things changed drastically. Today, you can be a computer illiterate and still create blogs that make everyone fall in love with it.
To give you an example, remember the old SLR cameras with all sorts of dials, buttons, and adjustments. Unless you were a trained photographer who knew how to setup the ISO film speed, shutter speed, the aperture, and focal length, you could not take a decent picture. Today with advancement in digital photography, a seven year old without any training can take such a remarkable quality photograph that only top professional photographers were able to achieve in those days with their bulky SLR cameras.
Blogs Can Generate Traffic
Blogs resemble the original idea behind creating a website which was setup to provide information rather than introducing a product, service, or a company. Thus, many individuals visit blogs to either follow a story or learn about a niche or a trend. For example my blog at http://www.homeremodelingguide.ca provides ongoing information about new renovation trends, how to increase property value, and educate homeowner about what and how to remodel their home.
Regular and Loyal Readers
Depending on how and what you blog about, you can generate regular and loyal readers that visit your blog on a very frequent basses. When people find a blog on a topic of their interest that constantly provides useful information and is updated regularly, they tend to come back to read more of the useful information that is provided.
Blogs can be used to Brand You or Your Product(s)
Blogs can turn you into a celebrity. After all the main reason blogs came to exist was to provide a journal. Thus, a blog is about you, who you are, what you do, what you enjoy and how you spend your time. If your blog become popular, then you have just branded yourself. People know you as the person who knows all about Hollywood celebrities or the person who knows about Italian cooking, or etc. This gives you a chance to become a celebrity and promote yourself and/or your products.
You Can Make Money with Your Blog
Perhaps one of the most rewarding aspect of having a blog is that you can make money with your blog. If you are passionate about a subject or you are looking for a home business with little or no investment, blogging is for you. There are many ways that you can make money with your blog. Some of the more popular methods include
- CPC programs
- Inline advertising
- Renting Ad space on your site
- Paid reviews
- Links (Blog Rolls) to others
- Affiliate links
- Selling your own product and/or services
I created this site with the purpose to help and assist others in learning how to make a profit Online through effective Internet marketing strategies.